The rebrand positioned Prickly Peach Interiors as more than service providers—they’re design partners. Their new visual identity exudes professionalism, their website tells a cohesive story, and the custom photography highlights both their craftsmanship and personality. Now, they attract the right clients, build stronger industry partnerships, and stand out as leaders in their field.
Prickly Peach Interiors isn’t your average home improvement company—they specialize in transforming spaces with striking accent walls, expertly hung wallpaper, custom trim work, and electric fireplaces that add warmth and style. But their brand didn’t reflect the sophistication of their work. They needed an elevated identity that showcased their professionalism and design expertise, appealing to interior designers they wanted to partner with and individual clients alike.
Prickly Peach Interiors
Built a 20-Page Website: Developed a comprehensive website that highlights their services, showcases stunning project galleries, and speaks directly to their target audience in a clear way.
Expanded the Color Palette: Introduced a cohesive color scheme that aligns with modern interior design trends, enhancing brand recognition.
Redesigned Their Logo: Crafted a sophisticated logo that reflects their refined aesthetic and design sensibility.
our approach
The goal was clear: reposition Prickly Peach Interiors from a handyman perception to a sought-after design collaborator. They wanted to attract partnerships with interior designers, showcase their aesthetic capabilities, and present themselves as experts who go beyond installation to offer design consultations tailored to client preferences.
The Goal
On-Site Brand Photography: Captured authentic, high-quality images of projects in progress and completed spaces, plus lifestyle shots of the owners, Alex and Louie, to add a personal, approachable touch.
PRICKLY PEACH INTERIORS
ALEX GORDON
"We cannot express enough gratitude to SJ Rebrand Studio for the outstanding work they did for our company. As a very niche business in Phoenix, AZ, we understand the importance of having a strong digital presence that sets us apart in a competitive market. SJ Rebrand Studio completely transformed our website from the ground up and elevated our entire brand.
From the moment we began working with her, it was clear that SJ Rebrand Studio was invested in helping our business succeed. She took the time to understand our industry, goals, and vision, translating those insights into a sleek, professional, and user-friendly website that perfectly represents who we are and what we do. The website is not only visually stunning but also incredibly functional, optimized for mobile users and easy for our customers to navigate.
But SJ Rebrand Studio didn’t stop at just revamping our website. She helped us build a cohesive brand identity across all platforms. From selecting fonts and brand colors that align with our values to creating beautifully designed flyers and business cards that match our website and social media, she ensured that every aspect of our business communicates professionalism and consistency. Her attention to detail and creativity is unmatched.
One of the most impressive aspects of working with her was her ability to showcase our work. She coordinated a photoshoots to capture high-quality images of our projects, which are now featured prominently on our website. These photos truly bring our work to life and give potential clients a clear idea of the quality they can expect when working with us.
The results speak for themselves. Since the launch of our revamped website and rebrand, we’ve noticed a significant increase in online inquiries and engagement. Customers have commented on how much they love the new look and feel of our brand, and it has helped us stand out in a crowded marketplace.
If you’re looking for a website designer who goes above and beyond, SJ Website Designs is the way to go. Her expertise, creativity, and commitment to her clients are unparalleled. She doesn’t just create websites; she helps businesses grow and thrive."
"SJ Rebrand Studio completely transformed our website from the ground up and elevated our entire brand."
